THE
PROBLEM
Hotel rooms are aesthetically
designed for sleep, not scientifically.
THE
BLINDSPOT
Today, nothing proves to a guest that a room will actually ensure quality rest.
THE
GAP
There is no standard or independent proof that any hotel room has been built or measured against the precise conditions required for a night of truly well-rested sleep.
THE
REALITY
Aesthetic investment in luxury hospitality is at its peak, yet guest sleep satisfaction remains critically unaddressed.
THE
EVIDENCE
70%
of hotel guests would pay over 10% more for a guaranteed great night's sleep.
23%
of luxury guest satisfaction is explained by the sleep environment alone.
— J.D. POWER, 2023
72%
of luxury travellers name sleep as the primary reason they return to a property.
— HILTON, 2022
+14%
Higher repeat-booking rate recorded at wellness-certified properties.
— NSF INTERNATIONAL
THE
SOLUTION
PEZARRO is the independent body that audits and certifies sleep environments in luxury hotels and private residences.
It audits against the measurable scientific conditions required for guests to relax and sleep well.
Certification provides the proof that a global standard has been met.
PEZARRO solves this by providing properties with evidence-based audits, a clear framework, and detailed reports to create genuinely better sleep environments based on independent scientific measurements.
Our Advisory Board
JANINE PEZARRO
Founder & CEO: 20+ Years Luxury Hotels, Michelin-Star Kitchens, Sales Leadership, And Executive Coaching.
SHAUN FORD
Interior & Material Design: Founder Of Shaun Ford & Co. Studios In Canada And London.
AARON ARKIN
Clinical Sleep Therapy: 20+ Years In Evidence-Based Sleep Therapy And Scalable Insomnia Programs.
EDWARD R. LEOS
Luxury Operations: CEO Of The Hotel Guide; 33+ Years In Luxury Hospitality, 24M+ Decision-Makers.
ROGER FISH
Market Development: National Director At Usana Health Sciences; Career In Sales, Training, And Coaching.
THE
NEXT STEPS
Set up an introduction call with us.
Step 2: Introduction meeting
Step 3: In-depth process discussion and expectations meeting
Step 4 : Financial planning and final sign-off meeting